I Can't Take This Pressure!
The Blood Pressure Psyop: How They Moved the Goalposts to Medicate Millions
TL;DR
• The moving target exposed: Blood pressure "normal" has dropped from 160/90 in 1970 to 110/70 in 2024—each adjustment adding millions to Big Pharma's customer base
• $40 billion marketing scheme: The latest AHA guidelines reclassify 120/80 as "elevated," instantly creating 46 million new patients needing medication
• The real culprit identified: Dr. Ken Berry reveals 80-90% of hypertension stems from hyperinsulinemia, not salt—yet doctors still push low-sodium diets while ignoring insulin
• Secondary causes ignored: Up to 20% of hypertension has treatable underlying causes like sleep apnea or hormonal imbalances that doctors routinely miss
• Natural solutions verified: Ketogenic diets lower blood pressure twice as effectively as the DASH diet while reducing medication needs by 40%
• Sunlight as medicine: UVA exposure naturally lowers blood pressure through nitric oxide production—a mechanism suppressed by dermatologists and the sunscreen industry
• The variability truth: Blood pressure naturally fluctuates 40+ points throughout the day—using single readings to prescribe lifetime medications is medical malpractice
Welcome back to the rabbit hole.
You've secured your Bitcoin against monetary debasement. You've taken custody of your wealth precisely because you stopped trusting their institutions. But while you're protecting your financial sovereignty, there's a more insidious theft happening—one that targets your health autonomy through ever-shifting medical definitions designed to create lifetime pharmaceutical customers.
What if I told you that your "high" blood pressure reading today would have been perfectly normal when your parents were your age? What if the very definition of hypertension has been systematically lowered not to protect your health, but to expand pharmaceutical markets worth $40 billion annually?
Turn on your headlamp. We're about to expose how the medical-industrial complex has weaponized blood pressure guidelines to turn healthy humans into medicated patients.
The Timeline of Medical Gaslighting
Dr. Ammous (@AmmousMD) documented the shift in an X post:
Let's follow the money trail through history:
- 1940: Mild hypertension = 200/100 (plus your age was factored in)
- 1970: Normal = 160/90
- 1985: Normal = 140/90
- 2017: Normal = 120/80
- 2024: Normal = 110/70 (120/80 now classified as "elevated")
Notice the pattern? Every revision adds millions to the medication rolls. The latest American Heart Association guidelines, released August 2024, represent the most aggressive expansion yet. Under these new standards, nearly every adult over 50 now qualifies for blood pressure medication.
As Valerie Anne Smith (@ValerieAnne1970) exposed in her X thread: "Every Time They Lower The Numbers, Millions Of People Need Drugs... That's Not Medicine. That's $40B Marketing."
Dr. Sanjay Gupta (the based UK cardiologist, NOT the paid pharma mouthpiece of CNN fame) cuts through the deception: "We're all different people, so why do we have to rely on one value to define us?" His research reveals that two patients with identical readings can have vastly different risk profiles—one needing treatment, the other perfectly healthy.
The Hyperinsulinemia Cover-Up
Here's what your doctor won't tell you (or doesn't know): The vast majority of "essential hypertension" has a single root cause that pharmaceutical companies desperately want to hide.
Dr. Ken Berry (@KenDBerryMD), after 22 years of clinical practice, drops the truth bomb in his YouTube videos and X posts: "80 to 90% of essential hypertension in the world is caused by chronic hyperinsulinemia."
Translation? Your high blood pressure isn't from salt. It's from chronically elevated insulin levels causing your body to retain fluid, inflame your arteries, and damage your vascular system. The solution isn't a lifetime of medications—it's addressing the metabolic dysfunction upstream.
Yet what does your doctor prescribe? Beta-blockers, ACE inhibitors, diuretics—anything except addressing the insulin resistance driving the entire cascade. Why? Because a patient cured through diet modification is a customer lost to Big Pharma.
The Hidden 20%: Secondary Hypertension Your Doctor Missed
Even more damning: One in five people with high blood pressure has an identifiable, treatable cause that doctors routinely fail to investigate. Dr. Berry's research exposes the scandal:
- Primary aldosteronism (adrenal gland "disorder" causing excess aldosterone hormone production ~15% of cases)
- Sleep apnea
- Kidney disease
- Thyroid dysfunction
- Medication-induced hypertension
"Many Primary Care Health Care Providers either didn't learn about all the causes of secondary hypertension... or they're so busy with essential hypertension that they assume the other 20% is also essential hypertension."
The tests Berry uses to identify these conditions? A fasting insulin, C-peptide, or comprehensive metabolic panel. Cost? Under $100. Frequency ordered by doctors? Almost never.
Instead, they check your LDL cholesterol—which Dr. Berry notes "doesn't even appear in the top 10" risk factors for heart attack—while missing the metabolic dysfunction literally killing you.
But why spend $100 dollars on a couple of individual markers and a limited metabolic panel that all derive their "normal" ranges from a cohort of sick people, even if it's covered by your insurance? How valid is that data really going to be for you? How long will hidden dysfunctions brew before those narrow diagnostic tests will catch them?
🔬 PROOF OF HEALTH, NOT PROOF OF AUTHORITY
Your doctor's labs compare you to sick populations using extremely broad ranges that miss so many upstream factors of dysfunction. We run comprehensive panels that reveal the full picture of your metabolic health and we don't stop at blood—from gut function stool testing to hormone balance in saliva to metabolism markers in urine .
Why spend money on substandard blood work when an Organic Acids Test (OAT) reveals 70+ metabolic markers including mitochondrial function, neurotransmitter metabolism, and detoxification pathways revealing information about how your body resolves its every input? Why guess at hormone imbalances when DUTCH testing maps your entire hypothalamus/pituitary/adrenal axis? We know blood sugar regulation sits upstream of insulin, which sits upstream of blood pressure—we investigate the whole cascade and give you the keys to reverse it.
BITCOIN PAYMENTS: 50% DISCOUNT on investigations and coaching
The DASH Diet Deception
Ever heard of the medical establishment's "gold standard" for blood pressure management? Maybe a brainwashed Dietitian even put you on it. How did that work out? The DASH diet is a low-salt, low-fat, high-carb prescription for metabolic disaster.
But a 2023 randomized controlled trial published in the Annals of Family Medicine exposed the truth:
Ketogenic Diet Results:
- Blood pressure reduction: 10 mmHg
- Weight loss: 19 pounds
- Medication reduction: 40%
- Diabetes medication reduction: 40%
DASH Diet Results:
- Blood pressure reduction: 5 mmHg
- Weight loss: 10 pounds
- Medication reduction: 8%
- Diabetes medication reduction: 0%
The ketogenic diet literally doubled the blood pressure improvement while allowing patients to reduce medications five times more effectively. Yet the American Heart Association still recommends DASH. Follow the money—who profits from keeping you metabolically broken?
The American Heart Association receives significant funding from pharmaceutical companies, medical device manufacturers, and food corporations. Many of these contributors have products that directly conflict with heart health recommendations, creating clear conflicts of interest. The organization’s nutritional guidelines have historically been influenced by these corporate interests rather than solely by scientific evidence regarding cardiovascular health.
The Sunlight Solution They Don't Want You to Know
Dr. Berry uncovered research that should have made headlines worldwide—but why would it? Dr. Jack Kruse has been on a crusade to wake up centralized medicine about the connection between sunlight and health for many years, with limited penetration and a lot of flack. This is how we know practitioners like Kruse and Berry are, as they say, "over the target."
Dr. Berry's research confirms: UVA exposure naturally lowers blood pressure through three distinct mechanisms:
- Increases blood nitrites (natural vasodilators)
- Boosts nitric oxide production
- Directly causes arteriole relaxation
Multiple studies confirm that blood pressure rises in winter months and increases with distance from the equator. The solution? Get sunlight without sunscreen or sunglasses—the exact opposite of what dermatologists trained by pharmaceutical companies tell you.
Berry links to all this research in the notes of this video:
Dr. Jack Kruse (@DrJackKruse) takes it deeper in his X threads, revealing how light cycles control the renin-angiotensin-aldosterone system (RAAS)—your body's primary blood pressure regulation mechanism. His research shows that melanin production, triggered by UV exposure, provides natural cardiovascular protection.

"The Sun = ↓ High Blood Pressure," Kruse states, along with decreased risk of heart disease, stroke, diabetes, and nearly every chronic condition plaguing modern humans.
The Variability Truth: Why Single Readings Are Medical Fraud
Dr. Sanjay Gupta exposes another scandal: "The most inaccurate way of measuring blood pressure is in the doctor's surgery because the patients are stressed..."
Your blood pressure and blood sugar fluctuate wildly throughout the day based on:
- Stress levels
- Hydration status
- Physical activity
- Sleep quality
- Time of day
- Posture changes
Using a single stressed reading in a clinical setting to prescribe lifetime medication? That's not medicine—it's malpractice.
Dr. Gupta's research shows patients with "white coat hypertension" often have completely normal 24-hour averages. Yet doctors start them on medications causing dizziness, sexual dysfunction, electrolyte imbalances, and increased fall risk in the elderly.
The solution? 24-hour ambulatory monitoring to establish your true baseline. Cost? Under $200. Frequency ordered? Almost never. Why? Because fewer prescriptions mean less profit.
Natural Interventions That Actually Work
Before you accept a lifetime of pharmaceutical dependency, consider these commonly recommended alternatives (though remember—what works for the masses may not work for your unique physiology):
Generic interventions often suggested:
- Low-carb or carnivore diets (addresses hyperinsulinemia for many)
- Magnesium supplementation to 600mg daily (most are deficient)
- Potassium optimization to 4,700mg daily (sodium-potassium pump support)
- Sun exposure without sunscreen (20-30 minutes midday)
- Stress reduction techniques
Herbal support from Anya Vien: According to nutritionist Anya Vien's analysis of traditional remedies:
- Hibiscus tea (rivals ACE inhibitors in some studies)
- Hawthorn berry extract (1200mg for vascular support)
- Aged garlic extract (improves arterial flexibility)
- Olive leaf extract (may help with insulin sensitivity)
- L-arginine and L-citrulline (natural vasodilators)
Vien confirms: "Many people who switch to a carnivore or ketogenic diet report a dramatic drop in blood pressure—often allowing them to reduce or eliminate their medications under medical supervision."
At Sleuth Wellness, I find metabolic typing to be the best dietary answer for the majority of clients. It operates under the logic that, because of epigenetic evolution, each person's dietary requirements are unique so there really isn't a one-size-fits all diet everyone can eat to thrive. That said, I love Keto or Carnivore because they are simple, and therefore a great place to start while we grok your true metabolic type.
Dr. Gupta reveals another truth: As we age, our blood vessels naturally become less elastic—like a balloon becoming a hot water bottle. This means any volume change creates exaggerated pressure responses.
The pharmaceutical solution? More drugs to force numbers lower, increasing fall risk and side effects.
The physiological solution? Address the root causes of vascular stiffness—chronic inflammation, glycation from high blood sugar, and oxidative stress from seed oils and processed foods.
Jikkyleaks, everyone's favorite whistleblowing lab mouse on X (@Jikkyleaks) highlights the financial implications: "This is insane. Nearly all adults over 50 have systolic blood pressure over 120. They are now going to be labelled as 'elevated blood pressure'. Enjoy your new life insurance premiums."
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Can't tolerate carnivore? Failed on keto? Your bio-individuality demands personalized solutions, not one-size-fits-all protocols.
Sleuth Wellness diagnostics can reveal your unique metabolic type, ancestral adaptations, and mitochondrial efficiency. Stop guessing. Start testing. Let's map your personal longevity blueprint.
BITCOIN PAYMENTS: 50% DISCOUNT on investigations and coaching
The 88% Problem Nobody Talks About
Dr. Berry makes the point for me here. When your doctor says your labs are "normal," they're comparing you to a sick population. It's like measuring financial health against people drowning in debt and calling bankruptcy "normal" because it's common.
This is why the functional approaches to health rebuilding use optimal ranges based on healthy populations—revealing dysfunctions your doctor's labs miss entirely. The difference? Catching metabolic dysfunction years before it manifests in symptoms or takes root as chronic disease.
Your 10x Sovereignty Protocol
Just as Bitcoin removes "trusted" third parties from money, you must remove them from your health decisions. Here's your action plan:
Immediate verification steps:
- Demand 24-hour blood pressure monitoring (refuse any prescriptions based on single-readings)
- Seek functional testing that reveals whole-system dysfunction (OAT for 70+ metabolic markers, DUTCH for hormone cascades, comprehensive stool analysis for gut-immune axis)
- Document fasting blood sugar with a glucometer or CGM before breakfast, lunch, dinner and before bed for 2-3 weeks. If the reading exceeds 70-90 start Keto or Carnivore diet. Maybe just do that anyway...
- Track symptoms and energy patterns throughout the day (learn to listen to your body's signals)
Metabolic restoration protocol:
- Confine any carbs to small servings of vegetables taken only with meals. Eliminate processed carbohydrates and seed oils
- Optimize mineral status (magnesium, potassium, sodium from unrefined salt)
- Get regular sun exposure (no sunscreen/glasses @ sunrise, 2:00 pm, sunset)
- Breathe (light, slow & diaphragmatic, only through the nose, longer exhale)
- Address chronic stressors like LED lighting, blue light from screens, nnEMF exposures from WiFi, cellular, Dirty Electricity.
- Ground (get bare feet in real grass at least 10 minutes each day)
This upstream approach recognizes that blood sugar regulation sits above insulin, which sits above blood pressure. By addressing the whole cascade through personalized investigation, you solve the root dysfunction rather than managing downstream symptoms.
The Binary Choice Before Us
We stand at a crossroads.
Path one: Accept their ever-changing definitions, take your medications, suffer the side effects, and become a lifetime customer of the medical-industrial complex.
Path two: Take radical responsibility for your metabolic health. Question the guidelines. Demand comprehensive testing. Address root causes. Achieve true healing.
The blood pressure scam represents just one tentacle of a system designed to create dependence rather than health. Every lowered threshold, every ignored root cause, every prescription written without investigation—it's all part of a business model that requires your sickness for its survival.
Dr. Andy Lazris, primary care physician and Right Care Alliance council chair, revealed in an interview reported by nutritionist Anya Vien:
"If I lower my patient's blood pressure and they fall and break their hip due to the medication causing dizziness... I still get paid."
The Window Is Closing
As guidelines become more aggressive and AI-driven prescribing removes human judgment, your opportunity for health sovereignty diminishes. Soon, algorithmic medicine will flag your "elevated" 120/80 reading and automatically prescribe medications, insurance will require compliance for coverage, and opting out will become financially impossible.
Your defense? The same principles that protect your Bitcoin:
- Don't trust, verify (demand comprehensive testing)
- Hold your own keys (take control of your health data through lifestyle choices)
- Reject intermediaries (find practitioners who address root causes)
- Stack health like sats (invest in prevention, not treatment)
The evidence is undeniable. The choice is yours. The time is now.
Will you accept their ever-shifting definitions and lifetime medications? Or will you dive deep into the rabbit hole of your unique physiology and reclaim your health sovereignty?
Stack healthy habits. Stack sats. Trust neither to third parties.
Note: This newsletter is for educational purposes only and is not intended to diagnose, treat, or cure any medical condition. Always consult with qualified healthcare providers regarding any health concerns.
